Friday, November 29, 2019

Langston Huges Essays - African-American Literature, Jazz Poetry

Langston Huges Langston Hughes Langston Hughes was born on February 1, 1902 in Joplin, Missouri. His father was James Nathaniel and his mother was Carrie Mercer Langston Hughes. His grandfather was Charles Langston, an Ohio abolitionist. As a young boy he lived in Buffalo, New York, Cleveland, Ohio, Lawrence, Kansas, Mexico City, Topeka, Kansas, Colorado Springs, Colorado, and Kansas City, Kansas. In 1914 his parents divorced and he, his mother, and his stepfather moved to Lincoln, Illinois. In high school back in Cleveland, he was elected class poet, and editor of the senior class yearbook. He taught English to some families in Mexico in 1921 and also published his first prose piece, Mexican Games(Davis). In an excerpt from an article about Langston Hughes in Encarta 97, it says that he was discovered in 1925, while he was working as a busboy in a restaurant in Washington, D.C., when he accidentally left three of his poems next to the plate of Vachel Lindsay, an American poet. She helped him ge! t publicity for his works and she got him seriously started in writing(Encarta). In an article about Langston Hughes in The Reference Library of Black America it talks about all the places in the world that Hughes has traveled. He probably used much of the information of the cultures of other countries to write. Hughes traveled all over the world as a seaman. He went to the Soviet Union, Haiti, Japan, Spain, Genoa, France, and other parts of Europe. Hughes was an author, anthologist, librettist, songwriter, columnist, translator, founder of theaters, and a poetical innovator in jazz technology. Hughes liked to write in many genres such as prose, comedy, drama, fiction, biographies, autobiographies, and TV and radio scripts. Langston Hughes was the father of the Harlem Renaissance and made many contributions on the behalf of African- Americans which led to the end of discrimination and segregation(Davis). Hughes was an important figure in the Harlem Renaissance because he was one of t he most talented and famous black writers in his time. The Harlem Renaissance was the black movement during the 1920's. Many African-Americans got famous during this time and more people in the United States and the world got to see another side of African- Americans which had never been seen before. People saw that blacks could do things the same or better than white people and many, but certainly not all, barriers like segregation were decreased noticeably. He wrote numerous protest poems in which he used irony to get his points across to the reader. Hughes was influenced by Jean Toomer, another black writer and poet. It seemed as though Hughes used his poetry as a way to combat against the ongoing struggle that African- Americans still face today. Many believe that his best poems were inspired by the city of Harlem. He was even called the Poet-Laureate of Harlem because of his unders! tanding for the city. Hughes best volume of Harlem works is Montage of a Dream Deferred. Hughes was the author who during the Harlem Renaissance used much of the Black culture in his work. He began to use the Blues, Ballad form, dance rhythms, folk speech, and Jazz in his poetry. Hughes had success in many different fields of writing. His best drama, Mulatto, a play, was performed on Broadway 373 times in 1935. In his best comedy, Little Ham(1935), again he uses themes from Harlem. Hughes's best fiction is in his Simple series. In his lifetime, Langston Hughes won several awards. In 1925 he won his first prize for poetry in the Opportunity contest and third prize for essay in the Crisis contest. In 1926 he published his first volume of poems, The Weary Blues. In 1953 he won the Anisfeld-Wolfe Award. Hughes also won the Witter Bynner Prize for undergraduate poetry while attending Lincoln University. Even West Indian poets, such as Leopold Senghor, saw Hughes as the father of the Negritude Movement(Davis). One of Hughes's works mentioned in the book, The Langston Hughes Reader, is entitled, My Most Humiliating Jim Crow Experience. This short story of his is a true story of his childhood. It shows all the themes he is fighting for and the things he

Monday, November 25, 2019

Free Essays on Why Does God Allow Suffering

Why is There Suffering? The question many ask in the midst of adversity is, â€Å"If God is loving, why is there suffering?† This question is not an easy one to answer. Christianity does not exempt one from pain, from disappointment, or from the hardships of this life. God disciplines those he loves. Romans 3:23 states, â€Å"We all have sinned and fallen short of the glory of God.† God is forever by the side of His children and is constantly there to help handle the trial that has been dealt. God says in Matthew 11:28, â€Å"Come to me, all you who are weary and burdened, and I will give you rest.† God loves His children more than the human mind can conceive. He places trials and tribulation in their lives to strengthen and deepen their spiritual relationship with the Lord God Almighty. These adversities also contribute to strengthen their personal character. The testing of one’s faith develops perseverance and, in turn, reinforces that one constantly requires a personal relationship with God. â€Å"Every disappointment is a trial of your faith†¦a test that proves the genuineness of your relationship with your God and His word† (Arthur, 1997, p. 29). God continually tests one’s faith to keep them on the right path. James 1:2-4 says, â€Å"Consider it pure joy, my brothers, whenever you face trials of many kinds, because you know that the testing of your faith develops perseverance. Perseverance must finish its work so that you may be mature and complete, not lacking anything.† Experiencing these trials, the individual is greatly strengthened and develops perseverance. The hardship fortifies and shapes one’s character, and in turn, one acquires many amazing attributes through the midst of affliction. Romans 5:3-5 states, Not only so, but we also rejoice in our sufferings, because we know that suffering produces perseverance; perseverance, character; and character, hope. And hope does not disappoint us, because... Free Essays on Why Does God Allow Suffering Free Essays on Why Does God Allow Suffering Why is There Suffering? The question many ask in the midst of adversity is, â€Å"If God is loving, why is there suffering?† This question is not an easy one to answer. Christianity does not exempt one from pain, from disappointment, or from the hardships of this life. God disciplines those he loves. Romans 3:23 states, â€Å"We all have sinned and fallen short of the glory of God.† God is forever by the side of His children and is constantly there to help handle the trial that has been dealt. God says in Matthew 11:28, â€Å"Come to me, all you who are weary and burdened, and I will give you rest.† God loves His children more than the human mind can conceive. He places trials and tribulation in their lives to strengthen and deepen their spiritual relationship with the Lord God Almighty. These adversities also contribute to strengthen their personal character. The testing of one’s faith develops perseverance and, in turn, reinforces that one constantly requires a personal relationship with God. â€Å"Every disappointment is a trial of your faith†¦a test that proves the genuineness of your relationship with your God and His word† (Arthur, 1997, p. 29). God continually tests one’s faith to keep them on the right path. James 1:2-4 says, â€Å"Consider it pure joy, my brothers, whenever you face trials of many kinds, because you know that the testing of your faith develops perseverance. Perseverance must finish its work so that you may be mature and complete, not lacking anything.† Experiencing these trials, the individual is greatly strengthened and develops perseverance. The hardship fortifies and shapes one’s character, and in turn, one acquires many amazing attributes through the midst of affliction. Romans 5:3-5 states, Not only so, but we also rejoice in our sufferings, because we know that suffering produces perseverance; perseverance, character; and character, hope. And hope does not disappoint us, because...

Thursday, November 21, 2019

SME's Agains Large Corporations Dissertation Example | Topics and Well Written Essays - 10000 words

SME's Agains Large Corporations - Dissertation Example For the paper, the researcher had chosen the single case study for the reason that through case study one would be able to understand the phenomenon within   real—life context and the event being studied was further clarified through the review of literature related to the subject matter. In this regard, as the a the paper seeks to understand and clarify the current status of the connection between SMEs and technological development and whether the adoption of a technological development of SMEs leads to a competitive edge, the researcher had conducted survey of literature pertinent to the subject matter. Likewise, the researcher also conducted a qualitative research using interview to get an idea as to how SME managers-owners look at the problem of the research. This approach is chosen on the premise that the problem of the research can be best addresses following an interpretivism , since the researcher believes that it is the research philosophy that will help the clarify the issue of teh study. This study declares that  as the single case study is adopted for the research methodology. As the research sought to understand whether technological developments bring advantages to SMEs over LEs, the case study provided the researcher the chance to undertake   â€Å"an empirical inquiry that investigates a contemporary phenomenon in depth and within its real-life context†.  To address the question of the research, the research was conducted in two phases. The first phase is the literature review and the second phase is the qualitative research which used interview approach. A literature review is an evaluation of the work that has been published by scholars in a particular topic area (Patton 1990). The purpose of the literature review is to summarize and synthesize the available research in such an area. By evaluating the work of others, it is possible to identify research trends and research that still needs to be done in the chosen topic area (Patton 1990). As such, the reader gets an idea as to how contemporary scholars are presenting and discussing the problems raised in this study (Scott, 2006). For this research, the researcher conducted a documentary research to get the necessary academic literatures addressing the issue of this study. Literatures written about small and medium –sized enterprises, technological development, large enterprises, globalisation, internalisation, e-commerce and global market had been searched in order to shed light to the possible conceptual ambiguities that maybe inherent in the concepts inherent in the study. For the second phase of the study, primary research has also been conducted. The primary research allows the research to understand the concepts and problems of the research based on the actual experienced of actual people involve in SMEs. Primary research entails the first hand

Wednesday, November 20, 2019

Marketing assignment Essay Example | Topics and Well Written Essays - 3000 words - 1

Marketing assignment - Essay Example which is concerned with partitioning or dividing the market into one or more segments which can be targeted by the organization for selling and marketing their products / services by developing marketing mixes which are specific to such market segments. Dividing a market into various parts / segments helps in configuration of a company’s value chain and gives a competitive edge to the organization as compared to its competitors1. Segmentation helps organizations in developing a market mix which caters to the specific needs and concerns of the customers belonging to a particular market segment and helps in offering higher value to their target customers. In economic terms, the process of segmentation can be viewed as creation of monopolistic or oligopolistic market conditions whereby organizations seek to realize the highest price that their target customers in the particular market segment are willing to pay. Targeting refers to targeting a product to a specified market segment which comprises of customers who are most likely to consume the company’s products. Targeting helps the organizations in achieving best return on their investments, reach their core customers, gain a wider market share and achieve strategic positioning in the industry. The targeting strategies available to the marketers include2: This involves selling a single product to the entire (mass) market and is based on the assumption that the needs and demands of the consumers to whom the product is marketed are more or less identical. For instance, products such as Colas, Burger King, K – mart etc market and sell a unique product to a mass market. It involves selling different products to different market segments in a way which is appealing to every set of customer according to their respective market segments i.e., the marketers try to match the product with the needs of the customers in each of the identified market segment. For example, airline companies offering different services to

Monday, November 18, 2019

B2B Exchanges and Supply Chain Assignment Example | Topics and Well Written Essays - 2500 words

B2B Exchanges and Supply Chain - Assignment Example Supply webs (or vortals) serve industry sectors by integrating the supply chain systems of various buyers and sellers creating virtual trading communities (Turban et al, 2006). An example of how B2B exchanges might operate is shown in fFigure 4. E-marketplace operators hoped to create a true value-added experience for their customers (marketplace participants) and to reach the aspired scale (Schneider, 2000). [I do not understand what the previous phrase means] Currently, B2B exchange platforms can support whole trading networks from the planningprocurement of the raw materials upthrough to to the sellingsale to the final customer, supporting new structures and relationships in the supply chain (Hayes, 2005). [You should use an example of these structures/relationships to make your meaning more clear] Thus, the value proposition of B2B exchanges can move away from price minimization towards cost optimization through improved efficiencies and tightened coordination between buyers and sellers. According to Lejmi (2005) researchdefines, supply chain management (SCM) involves as the coordination of both online and traditional delivery channels. This includes the settlement phase of each transaction on e-marketplaces, which must be taken into consideration when planning demand and supply in a given network. On the other hand, e-marketplaces can be used as supplementary channels to the efforts to get rid ofto ameliorate inefficiencies in the supply chain in order to remove excess inventory. B2B exchanges, which are centralized systems, can build the basis for SCM. Moreover they allow solving two of the major problems faced by SCM systems: discontinuities in the information flow and the lack of trust among the different partners (Knolmayer et al, 1999). Figure 5 describes different types of B2B exchanges offering different advantages for the participating companies and can support specific SCM functionalities in different ways. The private exchange1 could be the most useful type for introducing the supply chain optimization between member companies. This type of e-marketplaces enables a companyan organization with dominant position in the supply chain to strengthen the collaboration and synchronization with its trading partners. The mostA knownwell known example among of a private exchanges would beis Dell's eHub accessible from Valuechain.dell.com from Dell. Figure 5: B2B exchanges support for SCM functionality Source: Lejmi, 2005 B2B applications are offered online so they can serve as supply chain enablers that offer distinct competitive advantages. Hoffman et al (2002) argues that various B2B types have different effect on supply chain relationships. B2B prA ivateprivate B2B e-marketplace provideprovidess a companyan organization with high supply chain power and high capabilities for online interactions. This is basically how much bargaining and control power a companyan organization has. On the other hand, joining a public e-marketplace, provides a businessan organization with high buying and selling capabilities, but will result in low supply chain power. Companies that choose an intermediary to do their buying and selling

Saturday, November 16, 2019

Public Praise and Its Impact on Purchasing Decisions

Public Praise and Its Impact on Purchasing Decisions Public Praise on Blogs: An investigation into its impact on brand advertising and customers purchasing decision-making in Chinese business market The Aims AND Objectives The proposed research is expected to produce an insight into the role performed by public praise and its impact on purchasing decisions. Web blogging is a new-marketing approach emerged only ten years (Dyrud, Worley and Quible, 2005). It enables business executives and traders to create and develop their own brand advertising and pose an impact on how purchasing decisions are made. The previous studies on the influence of the public praise are mostly concentrated on personally verbal exchanges (Wright, 2006, p. 46), but the current research will focus on the public praise by blogs and their influence in Chinese customers. The overall aims of the investigation are to demonstrate how the reliability and underlying impacts of public praise on blogs intervene in the brand advertising and purchasing decision-making of Chinese customers. The research objectives are listed as follows. Assess the influence of public praise through blogs in Chinese business market; Infer how public praise on blogs can be further improved in China; Explore what extent Chinese customers trust these blogs; Discuss the degree to which public praise effects Chinese consumers purchasing decision-making; Examine the degree of public praise that influences brand advertising in China (focusing on two groups of people: having a preference or not for specific brands). Peoples opinions on blogs will be collected to help learn how brand advertising and the purchasing decision-making are influenced by the power of public praise, so that I can acquire sufficient data for review. The outcomes of this proposed research will also aim to provide facts on Chinese public praise on blogs. The Context Of The Proposed Research Since people have written down their thoughts and share them through spoken communication, the public praises have emerged. They are depicted as a ‘view-spread from peoples mouths or ‘word-of-mouth (Christiansen and Tax, 2000, p. 185). Public praise is a strong traditional item in Chinese culture and plays a very important part in Chinese consuming notions. Nowadays, it is recognized as a powerful marketing instrument to support the sales of both tangible and intangible commodities to customers. When marching into the knowledge era, public praise is drawing more attention by people than traditional methods of distributing information. Many printed formats have been transformed to electronic forms published on the websites and blogs (Keng and Ting, 2008). The universal application of Internet is growing rapidly. With a pointer and click button, people can convey and receive information. In fact, it offers an opportunity for prospective customers to gain relevant information about their potential purchasing from various sources: through individual communication with different people who used to be strange but had knowledge of the corresponding articles. This proposed research will specifically discuss the functions of blogging as a platform for marketing and purchasing in China. A Preliminary Literature Review The Development Of Blogs In Marketing Before the emergence of Internet, people were seeking information about a particular purchase either in person or in words to their familiar people. It is the traditionally face-to-face marketing. The development of the Internet means that web communications have become attainable and presented a convenient way for information exchange. A potential buyer has only to input the brand or product name to online search engines. Then, diverse forms of online information providers like websites, blog or forum will give him/her the relevant information. Recently, consumers are becoming progressively aware of the articles displayed on blogs. Bloggers prefer to share their experiences in blogs. Accordingly, these blogs become the information exchange media of consumers. This sort of media gradually develops a tendency for consumers to seek information about new products or brands through blogs. According to the recent results of Neilsons research (2007), about 80% of global consumers allege that they are ready to accept and trust the suggestions of other people for commodities and services. In addition, around 90% of individual future buyers in China depend on recommendations from other buyers. Although blogs have developed into an advanced tool for merchandising, it is still not a corporate domain investigated by many investigators (Bokaie, 2008, p. 17). This research aims to fill this gap. The information exchange online is composed of various actions, such as uploading, downloading, balloting and participating. For businessmen, whether it is beneficial to invest in online advertising via blogs becomes a serious issue for consideration (p. 17). Nevertheless, there is no existing research on this matter to answer their inquiries. With this in mind, the proposed research attempts to reveal the factors that can have impacts on brand advertising and purchasing decision-making. Purchasing Decision-Making The decision-making in purchase links to consumers determination of buying. It is also related to their response after receiving the advice of marketing (Chang and Wildt, 1994). Customers decision-making in purchasing is highly correlated to their perceptions of charge and benefit in commodities (HÃ ¤ubl and Trifts, 2000, p. 6). Hence, it should be more accurately regarded as an aspiration rather than a taste. It has also searched for recognising why knowledge of different products and brands substantially impacts a buyers decision-making. The existing literature makes evident that public praise has a visible impact on consumer-purchasing behaviour (Christiansen and Tax, 2000). Customer satisfaction is widely recognized to be a crucial effect for a consumers future decision-making. Satisfied consumers will share their positive experiences with others and provide praise for advertising. By contrast, discontented customers incline to change their decisions and engage in negative feedbacks on advertising. From the above phenomena, it can be seen that public praise is an effective manner allowing consumers to reduce the time and perceived risks for decision because it can provide the detailed information about products or services. Thus clearly, public praise is a means of avoiding risks when purchasing and also a method of obtaining favourable or adverse knowledge on commodities, so that customers can make a valuable buying decision. Hypotheses Based on the aims and preliminary literature review, I deem the following hypotheses are my research focus. H1: Trust of public praise in blogs can pose a positive impact on brand advertising and purchasing decision-making. H2: The influence of public praise in blogs will have a positive impact on brand advertising and purchasing decision-making. H3: For brand supporters, trust of public praise on blogs can create a favourable impact on brand advertising and purchasing decision-making. H4: For brand supporters, the impacts of public praise on blogs will be beneficial in brand advertising and purchasing decision-making. Methodology And Sources Of Data Methodology Considerations Two research approaches will be used in this study. The first is a deductive approach, which is a well-established method for analysing the existing theories to describe certain phenomena (Gallaire, Minker and Nicolas, 1984, p. 153). It can also predict whether theories are expected to develop and allow the possibility of their altering in the future. The second is an inductive approach, which aims to establish a theoretical framework based on the empirical study (Thomas, 2003). This method can be used in conjunction with the deductive approach. The leading concern of this proposed study is the impact of public praise blogs on brand advertising and purchasing decision-making in the Chinese market. Consequently, it should concentrate mainly on understanding customers dispositions and gaining insight into customer behaviors linked to public praise. A deductive approach will be adopted for analysing the consequences of the statistical reviews. The data and any possible future tendencies for public praise blogs will be tested simultaneously based on the relevant theories. I attempt to design a concise questionnaire for Chinese blog writers and also their readers to complete, so that I am able to evaluate how public praise is spread by blogs and how it influences the consumers perceptions of brands and their purchasing decisions when they are considering what to buy. Additionally, this research intends to clarify the relationship between public praise, brand advertising and the customers purchasing decision-making. This research studies will take trust and influence as independent variables. Two dependent variables are brand advertising and purchasing decision-making. Brand supporters and non-brand supporters are the main focus groups in this research. The conceptual framework related to these variables will be presented in a model form. Apart from this, interpretive research will allow me to investigate and illustrate the relationships between variables, especially the cause-and-effect one. What is more, employing the survey strategy for the collection of data is appropriate here for hypothesis testing, and it is more useful in a quantitative context – the nature of the proposed study. There are three formats of question outline which can be applied in this survey. The first is nominal in nature. The replies to these questions are only ‘yes/ no or ‘true/false, which are predictable and very friendly in statistical analysis. The second requires respondents to use a five-point scale with the extreme ones matching strongly agree or strongly disagree. The third form is multiple options. All respondents are expected to sort out no more than three choices. Sampling Considerations Sampling design commences by defining the target population (Emory, 1980). This is a collection of elements or objects that hold the data searched by the investigators and with respect to which conclusions are to be drawn (Korn and Graubard, 1991). A non-probability sampling method will be adopted for this research because I have many suspicions about the practicality of the approach of employing a mixed interview group. Particularly, convenience sampling will be considered in this study and the surveys will be retrieved online by around 200 Chinese consumers (both blog writers and readers) who were selected randomly. The sample selection is ended when the sample size for pilot study has been obtained. Although this technique of sampling is widely used, it is likely to introduce bias and its influences can be beyond control. However, for a wide-ranging questionnaire survey, it is the simplest sampling strategy to collect reliable data. Data Collection In order to guarantee the reliability, validity and integrity of this study and avoid possible difficulties, the survey will be piloted on a group of ten Chinese blog users (5 males and 5 females), aged from 20 to 35. They will evaluate the validity and clarity of the entire framework and the inquiries of the survey. The question outline will be set in the three types I mentioned in the section of Methodology considerations, which can allow the respondents to reply following the instructions and regulations as principals without the probability of being an unstable or unpredictable response. This research concentrates on blog users in China and the review procedures are according to the application of a questionnaire offering a sample of the target population. The survey is employed to infer the relationship between public praise, brand advertising and the customers purchasing decision-making. It is possible to collect the associated facts by either empirical or library-based studies. With regard to this proposed research, the survey asks respondents several sets of questions to explore their opinions about Chinese bloggers and their subscribers. The survey will be retrieved using an online survey website and people from all walks of life will be encouraged to fill it out and forward the survey information to their acquaintances. The convenience of arranging an Internet group to complete the questionnaire is the greatest benefit of carrying out a question-based investigation online. Furthermore, the speed of response is relatively fast and the research expenditure is rel atively low because I do not need to encounter printing, paper or stamp costs. The questionnaire will be separated into four sections. Section one refers to individual data linked to the websites and blogs. The aim of the queries in this part is to conclude the respondents using habits related to the websites and blogs and to comprehend the principal incentive of web users both as blog subscribers and bloggers. Section two is to determine how public praise in blogs affects brand advertising and purchasing decision-making by concentrating on responsibility, strength, disposition and effect correlated to public praise in blogs. Section three deals, particularly, with how the consumers shared knowledge with other people by means of blogs influences their purchasing decision-making. Section four further collects the individual information. Secondary data are also applicable to giving contextual knowledge and academic support relevant to the empirical inquiry, the questions adopted and hypothesis formulation. In addition, it is normally the situation that documentary data has been summarised intentionally other than their applications in prompt research. There has also been a study of any existing documents linking to public praise, blogs, brand advertising and purchasing decision-making. Therefore, this research has comprised the use of periodicals, archives and online articles. All these resources will be explored and analysed. Even so, the enquiry of documents can certainly not be sufficient to support the proposed study. For this reason, it has been indispensable to collect primary data for this research. Data Analysis The data sets collected from questionnaires will be processed by statistical analysis. Statistics is a group of approaches and theories that can be employed to quantitative data when making judgements in the aspect of doubtfulness. Quantitative analysis methods help to compose plain charts or figures that indicate the frequency of event via setting up statistical associations between variables and complicated statistical models (Bernard, 1996, p. 24). Quantitative analysis enables the figures collected from the survey to be transcribed into diagrams and graphs, which gives the figures comprehensibility and makes it easier to grasp. The proposed study will use quantitative analysis and display results from the survey through statistical analysis with investigating the connection between the variables. Employing this means, it is likely to examine the association between public praise, brand advertising and customers purchasing decision-making, and display the results in unsophisticate d diagrams. When I finish gathering all the required information through online questionnaires, the unprocessed data will be coded into variable divisions using statistical analysis. The validity and accuracy of the data need to be confirmed before the hypothesis testing. In this situation, it may be essential to think about the correctness or faulty of hypotheses because they can be refused based on the testing results. The research will use the software SPSS to verify the research hypotheses. SPSS is usually applied by those scholars or investigators who involved in the social sciences, such as the fields of policy and educational research. The proposed project will be used to analyze the outcomes and identify factors that have been influenced by variables, so that the validity of the hypothesis can be proved. This research will first use descriptive statistics to analyze personal information, including all sorts of reliable variables. Subsequently, regression and one-way ANOVA analysis may be adopted to verify the four hypotheses. Research Limitations The research sample is initially randomly selected from my acquaintances in China, which may comprise the first inadequacy. Moreover, that the samples are all from the 20-35 identical age group also introduces some bias. It is rational to deduce that such a confined age group may have related experiences and attitudes linked to the matters scrutinized in this research. In this case, it is likely to affect the research outcomes and overall quality. The number of participants involved in the proposed research is also likely to be too small to show the sample representativeness. Furthermore, because the entire empirical stage will be processed online, it may be unattainable for me to have any in human liaison with the participants. As a result, it may be unlikely to examine whether the personal information is in detail or not. The participants will give their replies on the web survey. When they read it online, they may change some of their answers intentionally. Ethical Considerations The proposed research will follow the ethical guidelines of business studies based on the ‘code of ethics for author in Journal of International Business Studies (JIBS) (2007). I will contact with my friends and acquaintances to obtain their permissions to complete my web survey. Also, the researcher stance should be considered. I need to be an outsider of their questionnaire completion. What is more, the guidelines suggest some items in relation to protection of individual privacy, such as informed consent, the right to withdraw, protecting the anonymity, participant reviews of data and so forth. Although the targeted blog users will be encouraged to engage in the study, it should be clear that they are not forced to fill in the online questionnaire and they may thus choose withdraw their answers. When I post my questionnaire survey online, I will write a general introduction about my background and interests to the respondents. Then, inform them in written form about my purpo se of the survey and my general intentions regarding the research. I will also welcome their questions left on my research blog, and answer them honestly. In order to protect the respondents anonymity, aliases will be used for all involved blog writers and readers as soon as the data are transcribed. Anticipated Outcomes The anticipated outcomes are expected to effectively test all the listed hypotheses and achieve the aims of the proposed research. As I mentioned before, although public praise as distributed by the Cyberspace has come to be a prevailing marketing instrument, it has not been considerably scrutinized yet. The main results of this proposed research will try to clarify the relationship between public praise, brand advertising and purchasing decision-making. The outcomes will be capable of implying fresh thoughts to firms when they intend to engage in public praise spreading in order to improve the positive effect of their brands and encourage purchasing in consumers. Bibliography Bernard, H. (1996), Qualitative Data, Quantitative Analysis. Cultural Anthropology Methods Journal, 8 (1), 23-26. Bokaie, J. (2008), Corporations get Personal: A growing number of company chiefs are bypassing copywriters to speak direct to consumers. Marketing, pp. 17. Chang, T.-Z. and Wildt, A. (1994), Price, Product Information, and Purchase Intention: An empirical study. Journal of the Academy of Marketing Science, 22 (1), 16-27. Christiansen, T. and Tax, S. (2000), The Questions of Who and When to Measure the Word of Mouth. marketing communications, 6, 185-199. Dyrud, M., Worley, R. and Quible, Z. (2005), Blogs: A Natural in Business Communication Courses. Business Communication Quarterly, 68, 73-76. Emory, W. (1980), Business Research Methods. Irwin: Homewood. Gallaire, H., Minker, J. and Nicolas, J.-M. (1984), Logic and Databases: A Deductive Approach. ACM Computing Surveys (CSUR) 16 (2), 153-185. HÃ ¤ubl, G. and Trifts, V. (2000), Consumer Decision Making in Online Shopping Environments: The Effects of Interactive Decision Aids. Marketing Science, 19 (1), 4-21. JIBS. (2007), Code of Ethics. [Online]. Available at: http://www.palgrave-journals.com/jibs/jibs_ethics_code.html. Last accessed 07/09/2009. Keng, C.-J. and Ting, H.-Y. (2008), The Acceptance of Blogs:Using a Customer Experiential Value Perspective (pp. 1-13). Taipei. Korn, E. and Graubard, B. (1991), Epidemiologic studies utilizing surveys: accounting for the sampling design. American Journal of Public Health, 81 (9), 1166-1173. Neilson, B. (2007), Consumer-Generated Media in the Age of the Web-Fortified Consumer. [Online]. Available at: http://www.nielsenbuzzmetrics.com/whitepapers. Last accessed 06/09/2009. Thomas, D. (2003), A General Inductive Approach for Qualitative Data Analysis: University of Auckland. Wright, J. (2006), Blog Marketing: The revolutionary new way to increase sales, build your brand, and get exceptional results. New York: McGraw-Hill.

Wednesday, November 13, 2019

Analysis of Baldwins Giovannis Room Essay -- Giovannis Room Baldwin

Baldwin portrays sexual oppression in his novel entitled, Giovanni's Room. Sexual oppression is exemplified through individual homosexual white men who are unable to find happiness or contentment in themselves or in everyday relationships. In Baldwin's 'Everybody's Protest Novel' he writes, 'but our humanity is our burden, our life; we need not battle for it; we need only to do what is infinitely more difficult-that is, accept it.' Giovanni's Room is about each individual's need to accept their own humanity and societies need to embrace the universal theme of suffering. Baldwin uses the main character David to exemplify an individual's struggle to accept himself, unfortunately his rite of passage is thwarted by his inability to accept his humanity in a world of socially ascribed sexual categories. One of the main themes expressed in Giovanni's Room is that of societies loneliness. Baldwin portrays this universal suffering among all of his characters and he uses this suffering as a means of motivation. Loneliness plagues each of the characters, regardless of whether or not they have accepted their humanity. Everyone from David?s father to Jacques to Hella is searching for a love or a meaningful connection in the world. At the beginning of the novel, when we are first introduced to the narrator, David, we learn about his friendship with Joey. This relationship provides David with his first sense of joy and contentment, yet his fear of falling outside of societies sexual definitions overpower these feelings and leads him back into the arms of loneliness. The narrator reflects on his experience and Baldwin writes, ?the power and the promise and the mystery of that body made me suddenly afraid. That bo... ...revents him from ever grasping his true humanity. Baldwin exemplifies his words in ?Everybody?s Protest Novel? through this novel by painting a picture of how difficult it can actually be to accept our own humanity. Baldwin clearly states a message which promotes universal understanding in a world of complex individuals. He portrays the reality of human beings common suffering, while campaigning for humanity to accept and not define individual categorizations. Baldwin uses David to show the power of love and human connection in society, along with the negative effect socially defined roles can have on individuals development. Work Cited Baldwin, James. Giovanni's Room. New York: Random House Inc., 2000. Work Consulted Mengay, Donald H. "The Failed Copy: Giovanni's Room and the (Re)Contextualization of Difference." Genders. No 17, Fall 1993.